Ambassadors | Champions | Mentors
Meet The Rebels
“In art and life it’s always unpredictable. There are ups and downs. The point is to never give up. Keep pushing, keep doing your best.” —Nikko Hurtado, Tattoo Artist
If you ever felt pressured to give up on your passion, or conform to someone’s expectations, this legend’s advice is exactly what you need to hear and share. World-renowned tattoo artist, Nikko Hurtado, gives us insight to criticism he’s faced and, most importantly, the mentality needed to carve out his own path.
“Graffiti is one of the few tools you have if you have almost nothing. And even if you don’t come up with a picture to cure world poverty you can make someone smile while they’re having a piss.” —Banksy, Street Artist
Some call it vandalism, some call it art…
If you’ve ever driven through Los Angeles, then you’ve probably seen some of Jonas Never’s iconic work. Jonas Never has an enormous and rebellious energy that is conveyed through his murals.
His talent is paired with unapologetic confidence in his chosen path and refusal to do what is conventional as a way of life.
“Nothing gold can stay.” —Robert Frost, American Poet
Internationally acclaimed barber, Sofie respectfully disagrees. In fact, “Stay Gold” is tattooed across her knuckles, a boldly visible mantra and a constant reminder to always be herself.
With more than ten years in the barbering industry, Sofie’s notoriety did not happen by accident or luck. Her success was hard earned and required her to go against the grain and fight to break stereotypes in the industry.
Sofie embodies the spirit of Montejo with a career built on defying the ordinary.